The LEGO brick has changed into a worldwide feeling that is all the a part of the cultural cloth as Billund, the little community in Denmark where all of it began. Nevertheless the company’s trend into an industry giant wasn’t without its reveal of setbacks and issues. One of those arrived 1942 because a warehouse flames consumed nearly all of the gadget manufacturer’s wooden share, leading Ole Kirk Christiansen to make a major decision.
He decided to change the company far from wooden toys and toy cars, which had been their bread and butter, and move into plastic-type material toys. It might be a major modification for the family-owned company, and one that was not at first well received.
A journalist noted that “plastics will never replace very good, solid wood. ” But Godtfred Christiansen persevered click here to investigate and started to experiment with new models that utilized plastic. The first sensitive step was your introduction of the Automatic Binding Stones that gripped together to avoid block systems from toppling on kids.
The new Profano bricks did not become the iconic toy that we know today right up until 1949. Till then, the interlocking bricks were more of a construction toy than an actual building plaything. It was as well not until 1958 that your satisfying pressing coupling program started to be a standard characteristic.
Throughout the 1972s, the company ongoing to widen in production and market reach. The company added Legoland template parks into the mix and introduced more advanced models that were geared toward older audiences, including the Technic line of small parts such as axle assemblies, gears, redressers, and common joints.